All about Content and Online Marketing

As I’m now working closely with Red Evolution on inbound marketing projects, most of my blogging is happening over on the Red Evo website. Here are some recent highlights that you might find useful: Why Marketing is even more Important

A Few Top Marketing Tips

As some of you may know, I was a guest speaker today at the BWS Live Event in Aberdeen, in an Ask the Expert session. I thought it would be a good idea to share a few of the tips

Simple online business influencers

Hello all, following on from last week I hope you haven’t upped sticks and moved and I will have an audience for this week’s installment – How your surroundings can affect you from an online business perspective. Offline and

Running Competitions on Facebook – the new rules

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I’ve been asked several times recently about running Facebook competitions and what you can and can’t do. You may be aware that Facebook relaxed its rules about running competitions on a business page recently, but there is still quite a

Tips for Spring Cleaning Your Marketing Activity

I’ve been holding off with this post for a wee while now because quite frankly it didn’t seem befitting to write a ‘spring cleaning’ blog post whilst hailstones were annoyingly tap, tap, tapping at my window. But now that I

Social media – getting the right tone

This may seem like an odd question as the answer is often correctly presumed to be yes, especially in this day and age, but do you use social media for business? This avenue of interaction and self promotion is rapidly

Living the dream: 9 Facebook tips

Sticking to the theme of Facebook, I’d like share a few content ideas with you this week. I recently listened to a podcast about Facebook which had a few useful tips in it. The one I remember most regards understanding

Facing up to Facebook

As I am sure you all know, Facebook is the most popular social network in the world, having reached over 900 million active users in 8 years. The average Facebook user has 130 friends and likes 80 brands. If you

Word of Mouth marketing, what is the noise all about?

Hello Début blog apostles, ready for another laid back lesson in marketing? This week is a perception test. No excuses, no you are not permitted to leave if you don’t have a note and yes it does count towards your

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