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Customer Acquisition | Debut Marketing

How to Measure the Value of your Customers


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So last week we talked about buckets of water, leaks, refilling and plugging the holes, it was thirsty work so whilst rewarding myself with refreshing, a chilled pint… of water (well, it was a “school” night) I started thinking about

Marketing to New and Existing Customers


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Existing Customers vs New Customers…the pros and pros! Customers are the lifeblood of all businesses. No matter what industry you are in and no matter what type of product and service you offer, you need customers to keep your business

Marketing – the old fashioned way.


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“If you want something done – do it yourself”  There is an element of truth behind this statement and some may argue even method in its madness.  In the day and age where there is an app for almost everything

How does your customer service rate?


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When I think ‘Customer Services’ I am immediately consumed by horrible memories of queuing. Be it on the end of the phone with some one hit wonder playing on repeat in an attempt to soothe my mood, or whilst standing

Build a database, build a future


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Before I get stuck into this week’s topic, I would like to take this opportunity to thank Jonathan Harrison of Infaweb for his offering last week. SEO certainly is a topic that perplexes more than a few and Jonathan’s blog